Blog/Tag: SMS deliverability
6 posts
Saturday morning lead submits form on your lot. BDC rep texts back ninety seconds later. Lead never gets it—filtered. Monday they buy from competitor down the street. Your $800 lead spend wasted. Eleven dealerships fixed this problem and added sixty-eight vehicle sales annually. Here's how.
Read more →Customer books appointment Tuesday for Saturday service. Friday reminder text gets filtered. They forget. Saturday slot wasted. Happens constantly across industries. Testing fifteen thousand appointments proved reminder delivery determines show rates—and SMS reminders don't deliver.
Read more →Sales messages contain promotional language, URLs, and pricing—exactly what triggers carrier spam filters. iMessage bypasses content filtering entirely, delivering 21.7% response rates vs SMS at 12.3%. Here's why sales teams are switching.
Read more →AC breaks during heat wave. Homeowner texts three HVAC companies. Two using SMS never respond—messages filtered. One using iMessage replies within minutes. Guess who gets the job? Service businesses can't afford message delivery problems.
Read more →Multi-touch sales sequences are standard practice—but SMS delivery degrades with each message. Your first message reaches 68% of leads, but by the fourth message only 52% get through. iMessage maintains 93% delivery across all sequence steps.
Read more →Speed-to-lead means nothing if messages don't arrive. iMessage bypasses carrier filtering, A2P 10DLC delays, and spam issues—reaching leads instantly.
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