Blog/Tag: sales outreach

sales outreach

2 posts

February 2, 2026

How to Send iMessage Using Salesforce

Over 2 billion Apple devices mean iMessage isn't optional anymore for sales teams. Salesforce offers Apple Business Chat integration, but it's inbound-only. Testing third-party solutions shows 94% delivery versus 68% for traditional SMS. Here's what actually works for outbound campaigns.

January 29, 2026

Why iMessage Outperforms SMS for Sales Outreach Without Spam Filtering

Sales messages contain promotional language, URLs, and pricing—exactly what triggers carrier spam filters. iMessage bypasses content filtering entirely, delivering 21.7% response rates vs SMS at 12.3%. Here's why sales teams are switching.